Yvonne Draheim, LL.M./Univ. Stellenbosch | Hamburg | Hogan Lovells

Yvonne Draheim, LL.M./Univ. Stellenbosch

Partner Intellectual Property

Languages

English, French, German

Draheim Yvonne

Yvonne Draheim, LL.M./Univ. Stellenbosch
Draheim Yvonne
  • Overview
  • Experience
  • Credentials
  • Insights and events
quote mark

"Yvonne Draheim is diligent, thorough and very skilled in her craft. She is proactive, smart and offers detailed strategies and advice tailored to her clients’ needs. She develops deep understanding of her clientele’s business sectors, such as fashion and retail."

World Trademark Review 2024

Yvonne Draheim focuses on intellectual property law. She has developed her practice to cover almost every type of contentious and advisory IP work in Germany, Europe and the US. Over the years, Yvonne has helped numerous renowned clients to prevent and resolve disputes in the areas of trademarks, unfair competition law, copyright, domain names and designs.

Given her diverse practice, Yvonne has assisted clients from various industry sectors including media, entertainment, food and beverages, energy, automotive, and agriculture. Her achievements have constantly been noticed by Best Lawyers Germany, JUVE and The Legal 500 Germany.

Besides her practical work, Yvonne also appreciates the more academic side of IP Law. She teaches Intellectual Property Law at the Bucerius Law School in Hamburg (International Master Program as well as German students) and comments on a number of provisions of the German Trademark Act in a renowned German trademark law commentary. She studied law at the University of Hamburg and obtained her Master's degree at the University of Stellenbosch/South Africa in 1996.

Yvonne is a member of the German Association for Intellectual Property and Copyright (GRUR) and the International Trademark Association (INTA). Appreciating the value of Community Investment, Yvonne is the partner in charge of the inter-schools debating competition "Debate It!" in Hamburg. The program aims at improving pupils' verbal, writing and reading skills as well as helping them to develop their knowledge of current affairs, critical thinking skills and confidence.

quote mark

"It feels very safe to work with Yvonne. She is very thorough and knowledgeable."

Chambers Global 2023

Representative experience

Representing Caterpillar Inc. in portfolio management, constant legal representation and advice as well as trademark litigation.

Representing Facebook, WhatsApp and Instagram in trademark and company name, in particular domain name matters.

Representing a worldwide leading international energy company in portfolio management, constant legal representation and advice.

Representing H&M in portfolio management, constant legal representation and advice in trademark, design and unfair competition litigation.

Representing Merck & Co. Inc. in IP litigation, namely representation and advice in global cross-border infringement proceedings regarding name rights.

Legal representation and advice of Philips in court proceedings, inter alia against Remington re protectability of three-headed shavers.

Representing ProSiebenSat.1 Group in portfolio management, constant legal representation and advice, trademark clearance and launches, trademark litigation.

Credentials

Education
  • LL.M., University of Stellenbosch, 1996
  • University of Hamburg, 1994
Memberships
  • German Association for Intellectual Property and Copyright (GRUR)
  • International Trademark Association (INTA)

Recognition

Frequently mentioned lawyer for Intellectual Property Rights

kanzleimonitor.de

2018/2019
Recommended as top lawyer for Intellectual Property Law and Media law

Best Lawyers™ in Germany

2020
Frequently recommended lawyer for trademark and unfair competition law

JUVE handbook

2019/2020
Recommended lawyer for trademark and unfair competition law

Legal 500 Germany

2020
Recommended lawyer for Trademark and Competition Law

Legal 500 Germany

2021
Recommended lawyer for Trademarks

WTR 1000 Germany

2021
Recommended lawyer for Competition Law

Legal 500 Germany

2022
Leading individual for Trademark Law

Legal 500 Germany

2022
Recommended lawyer for trademarks

WTR 1000 Germany

2022
Recommended lawyer for trade mark & unfair competition law

Chambers Europe & Global

2022
Recommended lawyer for Intellectual Property: Trademark & Unfair Competition

Chambers Global

2023
Recommended lawyer for trademark and unfair competition law

Chambers Global

2024
Frequently recommended lawyer for trademark and competition law

JUVE Handbook

2023/2024
Recommended lawyer for competition law

Legal 500 Germany

2024
Leading individual for brand management and strategical advice

Legal 500 Germany

2024
Leading individual for trademark law

Legal 500 Germany

2024
Recommended lawyer for trademark law

WTR 1000 Germany

2024
Recommended for Trademark Law

The Legal Industry Reviews

2023
Recognized for Intellectual Property Law

Best Lawyers™ in Germany

2024
Ranked in The Top 250 Women in IP

IP Stars (ManagingIP)

2023
Recommended lawyer for competition law

Legal 500 Germany

2023
Recommended lawyer for Intellectual Property: Trademark & Unfair Competition

Chambers Global + Europe

2023
Recommended lawyer for trademarks

WTR 1000 Germany

2023
Recognized for Intellectual Property Law

Best Lawyers™ in Germany

2023
Recommended lawyer for trademark law

JUVE Handbook

2022/2023
Recommended lawyer for IP - Trademarks

Who's Who Legal Germany

2024